If you’re not familiar with Vine, we probably can’t blame you — the service isn’t even two years old yet. But as of earlier this year, they had already exceeded 40 million users. If you’re not using it yet, now is a great time to stake out your turf. What is vine? It’s a video…
Pinterest has grown tremendously over the last few years, and was the fastest social network to attract 10-million unique viewers in the U.S. each month. The site allows users to bookmark interests by posting topics or “pinning” images and videos to their “board”. For more information about the importance of images and how they can…
Google+ has proven itself. With more than 150 million viewers, a profile there should factor into your business marketing plan. While it doesn’t (yet) have the same reputation as Facebook or twitter, a Google+ profile will help you optimize your search engine results in ways those other networks will not. The network continues to grow…
To paraphrase John Lydgate, you can’t please everyone all the time. As more people begin to utilize the internet and social-media to communicate with businesses and one-another, there are bound to be miscommunications. As anyone who’s ever received negative feedback through Yelp or on their own pages can attest, it can be a frustrating, anxiety-inducing…
You may be missing out on one of the best ways to grow your business if you are not investing time and employing key tactics on your Facebook Business page. Facebook can be instrumental in helping you shape and meet your business goals. Behind every great social-media campaign is a great strategy. Below are some…
A Facebook business page is an excellent way to build your brand and connect with potential customers. Building a large fan base and generating more “Likes” and shares can be a challenging task if you are part of a smaller company, but it is not as challenging as one may expect. With a little effort,…
Marketers know that if they want to stay relevant they must not only be active on platforms like Facebook, Twitter, and LinkedIn, but also on newer sites like Pinterest and Instagram. Today, approximately 97% of marketers use some form of social-media as a way to stay connected and reach future clients. The only problem is that…
4 keys to social-media success So you have a Facebook page, and maybe a Twitter account. Great, that was easy! But … now what? If you’re having a hard time getting off the ground with your social-media campaigning, then these four tips are for you. Even for us social-media experts, it’s sometimes good to go…
Blogging has been an effective way to market your brand or business for quite some time, especially for those professionals who take the time to develop an impressive, informative blog. Finding topics on which to write can prove to be time-consuming or troublesome if you are just starting out. Businesses should strive to create content…
Social-media is a vast and constantly evolving world, one that cannot be tackled by using just one universal tactic. A strategy that may work for LinkedIn may not necessarily apply to Facebook or Twitter. One must discover what works best for each social-media platform. Facebook is one of the largest and most popular sites for…